Research with Impact

• Overview
• Experience
• Management & Board
• Company History
• Partners

Our Partners

In late 2009, ImpactRx forged a partnership with comScore, a global leader in measuring the digital world, to devise the Physician Behavioral Measurement™ solution. This unique tool offers pharmaceutical marketers, ad agencies, and online publishers an unmatched view into how physicians use the Internet — including what sites they frequent, their level of engagement and search engine usage — and how these behaviors influence prescribing activity. This invaluable insight helps companies better understand how they and their competitors are reaching the market and empowers them to optimize their online marketing and business strategies. www.comscore.com

Kantar Health, a leading healthcare-focused consultancy and oncology center of excellence, has partnered with ImpactRx to create CancerMPact™ Monthly Drugs and Regimens, a timely, robust tool to assess oncology drug and regimen utilization. Kantar Health is the next-generation decision support partner to the pharmaceutical and biotech industries, delivering evidence-based guidance to support clients’ global and local success. www.kantarhealth.com

Skura, a recognized leader of software products and services, like SFX^™ Suite, holds an envied reputation as an award winning provider of innovative sales and marketing solutions.  ImpactRx has partnered with Skura to create an integrated solution combining the physician-level targeting power of TargetAdvantage^™ with Skura’s comprehensive SFX Sales Enablement Solution.  The tool offers sales team’s seamless and immediate access to critical TargetAdvantage^™ data through the SFX Sales Enablement tool, enabling them to better understand prescribing behavior by focusing on an individual physician's needs and motivations. ImpactRx and Skura are driven by a shared mission to improve sales and marketing effectiveness for pharmaceutical and biotech brand teams.  http://www.skura.com/