Research with Impact

• Overview
• Experience
• Management & Board
• Company History
• Partners

Jim Cronin, Senior Vice President,
Oncology Franchise

Mr. Cronin joined ImpactRx in 2005 to spearhead the launch of the Company’s new oncology product line. Since then, he has been instrumental in building the oncology business unit—taking it from a start up offering to its current position as the industry's gold standard for measuring oncology sales force performance and its affect on physician reported patient treatment decisions.

Mr. Cronin has over 15 year of experience within the pharmaceutical industry; supporting marketing, sales, and marketing research. For the past 10 years, he has specialized exclusively in the oncology sector. Prior to joining ImpactRx, he was an integral member of the team that introduced IntrinsiQ Research to the pharmaceutical and biotech industry. In addition, Mr. Cronin has worked across various therapy areas at companies such as Datamonitor and Quintiles Transnational, providing custom solutions, syndicated reporting, and CME support initiatives. He holds a BA from Fairfield University.